Sunday, December 9, 2007

Paying For Advertising For Your Home Business

So you just started your home business. Most likely you have gotten an affiliate web site with your own unique affiliate number. Now the hard part begins, you now have to drive people to your affiliate site and you may not have a clue on how to do that. There are many different ways to drive traffic to your site. We will cover a different variety of advertising you could you use to help you build your home business. Now of course some ways are a lot more effective than others. So I have good news and bad news. The good news is you can make a very nice income from building your home business. The bad news is it will take work and you will have to come out of your comfort zone in order to build your home business. With that being said let's get started.

The most common way most online home business owners are marketing is by using classified ads like Craigslist. This is the least effective way to market your home business. Posting in classified ads does not work,period. It is a complete waste of time. If you don't take my word for it, go ahead and try it. The reason this is so ineffective is because everyone is posting their home business ads there. When you post in classified ads you pretty much have to hope and pray your ads will get results.

Next people use traffic exchanges and safe lists to market their home business. This is also very ineffective. You may get some results but the results will not be worth your time or money. Once again everyone is using these methods and most of the time your home business is not going to grow using traffic exchanges and safe lists.

Now PPC or Pay Per Click advertising is another common way to market. Now PPC can be very effective but you must either have a large advertising budget or have lots of experience in using PPC. Many companies normally spend 10,000 a month on PPC alone. So you must have a nice budget in order to market this way.Or you can hire an expert and let them run your PPC campaign for you. Either way spending anything less than 500 a month on PPC is most likely going to be a waste.

Organic SEO is probably your best bet when advertising on the Internet. Here is the only drawback with using organic SEO, first you must know what you are doing and it takes consist effort to reach the top of the search engines. Yes you could hire a SEO company to drive traffic to your web site but be sure to do your due dilligence on the company. There are many SEO companies out there who are frauds.

When it comes to advertising be sure you are able to track your results. You must be able to tell what is working for you and what is not working for you. These are just a few things to look out for when starting your home business.

Home Business Cleveland

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