How much online marketing experience do you have? Are you just starting out or are you a seasoned veteran? Now if you are just starting out you will have to learn how to market online and it may take you a lot of trial and error before you get it down. If you are not willing to learn then it would be better for you to hire an online marketing business .
Next how much free time do you have to market your business or product online? Online marketing does take time. If you cannot devote a good amount of time to your online marketing efforts each day then it maybe better if you hire someone. You do not want to burn yourself out, be sure to go at a pace that is good for you. A very close of friend of mine liked to do everything herself. Needless to say she ended up overworking herself. Remember if you really do not have the time to market your product just hire a company to do your marketing for you.
How much can you afford to pay an online marketing business ? If you do not have the funds to hire a marketing company then you must do your own marketing. Marketing your product yourself will take up time but that is the price you pay if you do not hire a marketing company.
After you have gone over your current situation, you will need to make your decision. I suggest you do a little bit of both. Hire an online marketing business and do some online marketing yourself.
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